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深圳頂點(diǎn)設(shè)計(jì)提供食品VI設(shè)計(jì)餐廳VI設(shè)計(jì)

Shenzhen vertex design provides food VI design restaurant VI design

深圳頂點(diǎn)設(shè)計(jì)公司提供英國(guó)ISSHO日本餐廳品牌形象設(shè)計(jì)分享

ISSHO是一家位于英國(guó)約克郡的日本餐廳。Issho在日語(yǔ)里是“在一起”的意思，所以“團(tuán)結(jié)（togetherness）”是整個(gè)品牌的主題，而金繕（kintsugi）則承擔(dān)了這一核心概念的代言。 

餐廳品牌設(shè)計(jì).jpg金繕在日本被稱為Kintsugi (金継ぎ) 或 Kintsukuroi (金繕い) ，是一種古老的陶瓷修復(fù)工藝，采用金色連接修復(fù)物品，使物體比以前更加理想。拼接的碎片像是一個(gè)個(gè)“補(bǔ)丁”，帶來(lái)不同的圖案、色彩和紋理，有一種難以言喻的“殘缺的美”。

本餐廳品牌設(shè)計(jì)1.jpg為了呼應(yīng)這個(gè)主題，餐廳LOGO采用了漢字印章設(shè)計(jì)，其中的兩個(gè)“S”上下并置，與金繕形成視覺(jué)焦點(diǎn)。

燙印的連接在所有菜單和印刷品上都出現(xiàn)，有時(shí)也用于分隔圖案元素。

設(shè)計(jì)師與倫敦的Eley Kishimoto圖案工作室一起，用英國(guó)、日本元素為餐廳設(shè)計(jì)了三種現(xiàn)代圖案。

餐廳品牌設(shè)計(jì)5.jpg由于餐廳位于利茲，英式圖案以約克郡的白玫瑰為特色，并補(bǔ)充了內(nèi)部裝修時(shí)用到的水的細(xì)節(jié)。

日本餐廳品牌設(shè)計(jì)6.jpg日式圖案是用ichimatsu水紋元素設(shè)計(jì)

餐廳品牌設(shè)計(jì)7.jpg第三種圖案將這前面兩者完美地結(jié)合在一起。這個(gè)圖案的黑白版本也用在了內(nèi)部的天花板上。 

餐廳品牌設(shè)計(jì)8.jpg

餐廳品牌設(shè)計(jì)9.jpg

餐廳品牌設(shè)計(jì)10.jpg

餐廳品牌設(shè)計(jì)11.jpg六張專門創(chuàng)作的藝術(shù)品懸掛在餐廳內(nèi)的不同位置，這些作品結(jié)合了Laura Lewis和Benjamin Bentley的攝影和金繕的效果。全店另外制作了50多個(gè)金繕小碟子，用于結(jié)賬時(shí)放賬單和找零。英國(guó)ISSHO日本餐廳品牌設(shè)計(jì)18.jpg這一套的形象設(shè)計(jì)來(lái)自倫敦Dutchscot工作室。

Brand image design of ISSHO Japanese restaurant in UK

ISSHO is a Japanese restaurant in Yorkshire, England. Issho means "together" in Japanese, so "togetherness" is the theme of the whole brand, while kintsugi undertakes the endorsement of this core concept.
Restaurant Brand Design. jpg Golden Repair, known in Japan as Kintsugi or Kintsukuroi, is an ancient ceramic restoration process. Golden joints are used to repair objects, making them more ideal than before. The spliced fragments are like patches, which bring different patterns, colors and textures, and have an indescribable "incomplete beauty".
Our restaurant brand design 1. JPG in order to respond to this theme, the restaurant LOGO uses Chinese character seal design, two of which "S" juxtaposed, and Jinfu form a visual focus.
Hot stamping connections appear on all menus and printed matter, sometimes used to separate pattern elements.
Together with Eley Kishimoto Design Studio in London, the designer designed three modern designs for restaurants with British and Japanese elements.
The restaurant brand design is 5.jpg. Because the restaurant is located in Leeds, the British design features Yorkshire white roses and adds details of the water used for interior decoration.
Japanese restaurant brand design 6.jpg Japanese pattern is designed with ichimatsu water elemental elements.
Restaurant brand design 7.jpg third patterns will perfectly combine the front two. The black and white version of the pattern is also used inside the ceiling.
Six specially created works of art hang in different locations in the dining room, combining the photographic and golden effects of Laura Lewis and Benjamin Bentley. The store also produced more than 50 gold saucers for bills and change. British ISSHO Japanese restaurant brand design 18.jpg this set of image design from London Dutchscot studio.